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Project 40

Project 40 Blend breakdown imageProject 40 ratings imageProject 40 sizes imageProject 40 Tasting notes imageProject 40 pairings image
Project 40 binder stick imageProject 40 stick image

The Story About Alec Bradley Project 40

Project 40 was built around a simple idea: cigars should make people feel good. Inspired by research showing that about 40% of happiness is shaped by the choices we make, Alec Bradley created a cigar designed to deliver everyday satisfaction.

About Alec Bradley Project 40 Blend Breakdown

  • Body: Medium
  • Wrapper: Nicaraguan
  • Binder: Brazilian Habano
  • Filler: Nicaraguan

Ratings for Alec Bradley Project 40

Available Sizes for Alec Bradley Project 40

  • 05.50 — 5 X 50
  • 06.52 — 6 X 52
  • 07.52 — 7 X 52
  • 06.60 — 6 X 60
  • 07.70 — 7 X 70

Alec Bradley Project 40 Tasting notes

Spice: The Nicaraguan wrapper and filler, balanced by a Brazilian Habano binder, deliver a vibrant spice that builds gradually, adding energy and depth without overwhelming the palate.

Chocolate: The Brazilian Habano binder draws out deep cocoa and molasses-like sweetness, creating a rich, layered experience that feels bold yet polished.

Nuts: The all-Nicaraguan core with a Brazilian Habano binder brings out warm, roasted almond and hazelnut notes that add a smooth, savory balance to the cigar’s natural richness.

Drink Pairings for Alec Bradley Project 40

Rye: Natural spice lines up with the cigar’s pepper and keeps the pairing dynamic, while subtle sweetness supports the cocoa note.

Stout: Roasted malt and dark chocolate mirror the cigar's cocoa and nut character, creating a fuller, richer experience.

Cabernet: Dark fruit and tannins complement the roasted nuts and add depth without muting the cigar’s spice.